Don’t miss your chance to understand how Baby Boomers and Millennials embrace self-care, define “good health” and select products/services to sustain their well-being. Through a documentary-style study conducted across the U.S., we will compare and contrast these groups’ vastly different health concerns, acceptance of brands and habits for consuming information.
Industry categories which are currently available include:
- Health plan
- Pharmaceutical
- Medical equipment
- Consumer packaged goods – food
- Consumer packaged goods – beverage
- Hospitality
- Spa
- Nutraceuticals
- Outdoor gear/equipment
- Exercise/fitness equipment
- Exercise/fitness service provider
- Alternative health providers
- Government
- Media/magazines
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